DK Essential Managers: Strategic Thinking

Ebook
On sale Aug 15, 2000 | 72 Pages | 978-0-7566-6257-8
Learn how to plan, develop, and implement dynamic business and team strategies. This concise and informative guide shows you how to identify the route to success by gathering and analyzing key information, setting short- and long-term objectives, developing your team-leadership skills, predicting future trends, and maintaining a flexible approach.  It covers the essential tools of strategic management, from SWOT analysis and feasibility studies, to budgeting forecasts and contingency plans, to help give you a competitive edge in today's fast-moving business world.

The Essential Managers guides have sold more than 2 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available.
Andy Bruce is the founder and chief executive of Softools—a UK-based business solutions company. He has worked with clients in both the public and private sectors to enable senior management visibility and control, and sustained performance improvement. He has coauthored several DK Essential Managers books, including Project Management and Strategic Thinking. He is also an affiliate lecturer at Henley Management College. View titles by Andy Bruce

About

Learn how to plan, develop, and implement dynamic business and team strategies. This concise and informative guide shows you how to identify the route to success by gathering and analyzing key information, setting short- and long-term objectives, developing your team-leadership skills, predicting future trends, and maintaining a flexible approach.  It covers the essential tools of strategic management, from SWOT analysis and feasibility studies, to budgeting forecasts and contingency plans, to help give you a competitive edge in today's fast-moving business world.

The Essential Managers guides have sold more than 2 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self-improvement available.

Author

Andy Bruce is the founder and chief executive of Softools—a UK-based business solutions company. He has worked with clients in both the public and private sectors to enable senior management visibility and control, and sustained performance improvement. He has coauthored several DK Essential Managers books, including Project Management and Strategic Thinking. He is also an affiliate lecturer at Henley Management College. View titles by Andy Bruce

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