Hello, South Korea

Meet the Country Behind Hallyu

Author DK Travel
Hardcover
$25.00 US
On sale Jun 27, 2023 | 224 Pages | 9780744079692

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Korea is a global phenomenon. K-pop tops the charts, kimchi spices up meals and K-drama dominates TV screens. Now, it’s time to discover more of the country and culture that’s captivated the world.

It might be a powerhouse of popular culture, but South Korea is so much more than BTS and bibimbap – and with this book, it’s yours to explore. Dive deeper into the country behind Hallyu and discover why it was long known as the Hermit Kingdom, who the incredible haenyeo divers of Jeju Island are and how age was once calculated in three different ways.

Along the way, you’ll get to know the people who’ve shaped the country and its customs, uncover the makings of the Hallyu and, of course, explore the global exports we all know and love. How many varieties of kimchi are there? Why did Squid Game receive mixed reactions in Korea? And what, exactly, is the "glass skin" beauty effect? Find out all this and more in this must-have book: the perfect introduction to this wonderfully varied country.
DK was founded in London in 1974 and is now the world leading illustrated reference publisher and a member of the Penguin Random House division of Bertelsmann. DK publishes highly visual, photographic non-fiction for adults and children. DK produces content for consumers in over 100 countries and over 60 languages, with offices in the UK, India, US, Germany, China, Canada, Spain and Australia.

DK's aim is to inspire, educate and entertain readers of all ages, and everything DK publishes, whether print or digital, embodies the unique DK design approach. DK brings unrivalled clarity to a wide range of topics, with a unique combination of words and pictures, put together to spectacular effect. We have a reputation for innovation in design for both print and digital products.

Our adult range spans travel, including the award-winning DK Eyewitness Travel Guides, history, science, nature, sport, gardening, cookery and parenting. 

DK’s extensive children’s list showcases a fantastic store of information for children, toddlers and babies. DK covers everything from animals and the human body, to homework help and craft activities, together with an impressive list of licensing titles, including the best-selling LEGO® books.

DK acts as the parent company for Alpha Books, publisher of the Idiot's Guides series.

dk.com/travel View titles by DK Travel

About

Korea is a global phenomenon. K-pop tops the charts, kimchi spices up meals and K-drama dominates TV screens. Now, it’s time to discover more of the country and culture that’s captivated the world.

It might be a powerhouse of popular culture, but South Korea is so much more than BTS and bibimbap – and with this book, it’s yours to explore. Dive deeper into the country behind Hallyu and discover why it was long known as the Hermit Kingdom, who the incredible haenyeo divers of Jeju Island are and how age was once calculated in three different ways.

Along the way, you’ll get to know the people who’ve shaped the country and its customs, uncover the makings of the Hallyu and, of course, explore the global exports we all know and love. How many varieties of kimchi are there? Why did Squid Game receive mixed reactions in Korea? And what, exactly, is the "glass skin" beauty effect? Find out all this and more in this must-have book: the perfect introduction to this wonderfully varied country.

Author

DK was founded in London in 1974 and is now the world leading illustrated reference publisher and a member of the Penguin Random House division of Bertelsmann. DK publishes highly visual, photographic non-fiction for adults and children. DK produces content for consumers in over 100 countries and over 60 languages, with offices in the UK, India, US, Germany, China, Canada, Spain and Australia.

DK's aim is to inspire, educate and entertain readers of all ages, and everything DK publishes, whether print or digital, embodies the unique DK design approach. DK brings unrivalled clarity to a wide range of topics, with a unique combination of words and pictures, put together to spectacular effect. We have a reputation for innovation in design for both print and digital products.

Our adult range spans travel, including the award-winning DK Eyewitness Travel Guides, history, science, nature, sport, gardening, cookery and parenting. 

DK’s extensive children’s list showcases a fantastic store of information for children, toddlers and babies. DK covers everything from animals and the human body, to homework help and craft activities, together with an impressive list of licensing titles, including the best-selling LEGO® books.

DK acts as the parent company for Alpha Books, publisher of the Idiot's Guides series.

dk.com/travel View titles by DK Travel

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