The Million-Dollar, One-Person Business, Revised

FOREWORD 
By Verne Harnish, Founder, Entrepreneurs’ Organization 

Running a business is ultimately about freedom and independence—and there has never been a better time to go after that dream. New technologies have made it easier and more affordable to start a business than ever before. In a global marketplace, even tiny, home-based businesses can reach a vast, international audience of customers. 

The challenge for many small business owners is scaling their revenues and profits in an ultra-lean operation. The vast majority of small businesses in the United States are one-person firms. In many cases, the owners struggle to build a sustainable business that can support them and their families. They don’t have anything left over to invest in growth. That is because of a knowledge gap. Many owners have never learned how to create a high-revenue, high-profit business without adding a lot of overhead. It’s not something you’ll learn in school or even from other business owners. 

The Million-Dollar, One-Person Business closes that gap. It offers a road map to creating a seven-figure, ultra-lean firm by sharing the strategies of entrepreneurs who have approached and hit $1 million in revenue before adding employees. From their experiences, you’ll learn how to come up with the right business idea, how to develop concrete strategies you can use to turn your vision into reality, and how to scale your revenues and profits once they start rolling in. 

Once you know how to create a million-dollar, one-person business, you’ll have many possibilities in front of you. Some owners choose to keep their businesses small, building them around a lifestyle they love. Others decide to follow the path outlined in my book, Scaling Up, and create fast-growing, job-creating firms. No matter which route you choose, you’ll have exciting options.